AI-Accelerated Marketing
Program Pricing

All programs include AI-accelerated strategy, execution, and reporting. Media spend is billed separately — you pay platforms directly so there's zero markup on media. You own all accounts and data, the way it should be.

Program Pricing

Monthly Retainer AI Marketing Services

Prices shown are management fees only and do not include media spend, platform setup fees, or AI tool subscriptions. Setup fees apply to new accounts — ask about current rates.

AI Starter

$1,000 / month

Media spend: up to $10k  ·  1 platform

For early-stage brands testing paid media for the first time.

  • 1 ad platform managed
  • AI-assisted campaign setup & optimization
  • Monthly performance report
  • 1 strategy call per month
  • Access to 3 WML marketing AI bots

Additional platforms: +$1,000 / month each

Request a quote

AI Accelerator

$2,500 / month

Media spend: $10k–$25k  ·  2 platforms

For growing brands ready to scale across multiple channels.

  • 2 ad platforms managed
  • AI-driven audience targeting & bid strategy
  • Bi-weekly performance reviews
  • 2 strategy calls per month
  • Basic Looker Studio dashboard
  • Access to 5 WML marketing AI bots

Additional platforms: +$1,000 / month each

Contact the Lab

AI Maximizer

$10,000 / month

Media spend: up to $100k  ·  4 platforms

For brands running high-volume campaigns requiring advanced AI optimization.

  • 4 ad platforms managed
  • AI predictive audience modeling
  • Full-funnel attribution reporting
  • Dedicated strategy lead
  • Custom dashboard & automated alerts
  • AI workflow automation (N8N)
  • 1 custom AI bot included
  • Access to full WML AI bot library

Additional platforms: +$2,500 / month each

Contact the Lab

AI Ultra

$25,000 / month

Media spend: up to $250k  ·  5 platforms

For mid-market brands requiring enterprise-grade execution and AI integration.

  • 5 ad platforms managed
  • Advanced programmatic & CTV included
  • Real-time AI performance optimization
  • Weekly executive reporting
  • Dedicated strategy & analytics team
  • Multi-system AI workflow automation
  • 2 custom AI bots included
  • Quarterly GTM strategy review

Additional platforms: +$4,000 / month each

Contact the Lab

AI Enterprise

Custom pricing

Media spend: $250k+  ·  6+ platforms

Fully custom engagements for complex, multi-brand, or high-volume operations.

  • Unlimited platforms
  • Custom AI agent development
  • Embedded team integration option
  • Custom SLA & reporting cadence
  • Executive strategy partnership
  • Starting at $25,000 / month

Additional platforms: +$5,000 / month each

Contact the Lab

← scroll to compare all tiers →

Feature AI Starter AI Accelerator AI Amplifier AI Maximizer AI Ultra AI Enterprise
Pricing & volume
Monthly fee $1,000 $2,500 $10,000 $20,000 Custom
Media spend range Up to $10k $10k–$25k Up to $100k Up to $250k $250k+
Platforms included 1 2 4 5 6+
Add-on platform rate +$1,000/mo +$1,000/mo +$2,500/mo +$4,000/mo +$5,000/mo
Campaign management
AI bid & budget optimization
AI creative testing & rotation
Predictive audience modeling
Programmatic & CTV Add-on Add-on
Reporting & strategy
Performance reporting Monthly Bi-weekly Weekly Real-time Custom
Strategy calls / month 1 2 Bi-weekly Weekly Custom
Looker Studio dashboard Basic Custom + alerts Custom + alerts Custom
Full-funnel attribution
Quarterly GTM review
AI tools & support
WML AI bot access 3 bots 5 bots Full library Full library Full library
N8N workflow automation
Custom AI bot builds 1 included 2 included Custom
AI agent development
Dedicated strategy lead
Embedded team integration

Specialty Channel Add-Ons

Tiered Monthly Retainer Services

SEO / GEO / AEO / AIO

From $1,500 / month

Standalone or add to any program tier

AI-optimized search visibility across traditional search engines and AI answer platforms like ChatGPT, Gemini, and Perplexity.


Foundation — $1,500/mo

  • Technical SEO audit & fixes
  • On-page optimization
  • Monthly content brief
  • Rank & visibility tracking

Growth — $3,000/mo

  • Everything in Foundation
  • 2 optimized blog posts per month
  • Backlink strategy
  • GEO & AIO optimization for AI answer engines

Authority — $5,000/mo

  • Everything in Growth
  • +2 optimized blog posts/mo. (4 total)
  • AEO schema markup
  • Competitor gap analysis
  • Monthly executive reporting

Can be bundled with any paid media program tier

Contact the Lab

Connected TV / OTT

From $2,000 / month

Standalone or add to any program tier

Reach cord-cutters and streaming audiences on Hulu, Peacock, Roku, and more — with precision targeting and measurable attribution.


CTV Starter — $2,000/mo

  • 1 streaming platform managed
  • Audience targeting setup
  • Creative spec guidance
  • Monthly reach & frequency report
  • Media spend billed separately

CTV Pro — $4,000/mo

  • Multi-platform management
  • Advanced household & behavioral targeting
  • Attribution integration with paid media
  • Bi-weekly performance reporting
  • AI-assisted audience optimization

Minimum recommended media spend: $5,000–$10,000/mo

Contact the Lab

Programmatic Advertising

From $2,500 / month

Standalone or add to any program tier

Premium inventory access, private marketplace deals, and AI-driven audience targeting unavailable on standard self-serve platforms.


Standalone — $2,500/mo

  • DSP setup & campaign management
  • Audience curation & data layering
  • Brand safety & viewability controls
  • Monthly performance reporting
  • Media spend billed separately

Add-on to existing tier

  • AI Amplifier tier: +$1,500/mo
  • AI Maximizer tier: +$2,000/mo
  • AI Ultra & AI Enterprise: included
  • Private marketplace deal access
  • Cross-channel attribution integration

Minimum recommended media spend: $5,000/mo

Contact the Lab

← scroll to compare all channels →

Feature SEO Foundation SEO Growth SEO Authority Programmatic Standalone Programmatic Add-on CTV Starter CTV Pro
Pricing
Monthly fee $1,500/mo $3,000/mo $5,000/mo $2,500/mo +$1,500–$2,000/mo $2,000/mo $4,000/mo
Min. media spend $5,000/mo $5,000/mo $5,000/mo $10,000/mo
SEO / GEO / AIO
Technical SEO audit & fixes
On-page optimization
Rank & visibility tracking
Optimized blog posts / month 2 4
GEO & AIO optimization
AEO schema markup
Competitor gap analysis
Programmatic advertising
DSP setup & management
Audience curation & data layering
Private marketplace access
Brand safety & viewability controls
Cross-channel attribution
Connected TV / OTT
Streaming platforms managed 1 Multi
Audience targeting setup
Advanced household targeting
Attribution integration
AI audience optimization

Brand Strategy & AI Development

Project-Based with Optional Monthly Maintenance

Project-based fee

Brand Strategy

From $3,500 / project

One-time engagement · Strategy only, not design

Decode your brand DNA and translate it into a positioning system that drives every marketing decision downstream.


Brand Foundations — $3,500

  • ICP definition & audience segmentation
  • Brand positioning statement
  • Messaging framework
  • Tone of voice guide

Brand Blueprint — $7,500

  • Everything in Brand Foundations
  • Competitive landscape analysis
  • Brand archetype development
  • Channel strategy recommendations
  • 90-day go-to-market roadmap

Brand Overhaul — from $15,000

  • Everything in Brand Blueprint
  • Full brand audit & stakeholder interviews
  • Complete messaging system
  • Visual identity direction
  • GTM execution plan

Bundle discount available when paired with any media program tier within 60 days

Contact the Lab

Project-based fee

AI Agent Development

From $3,000 / project

Scoping session required · Optional maintenance retainer

Multi-step autonomous workflows that connect your tools, automate repetitive processes, and scale your team's output without adding headcount.


Discovery & Scoping — $500–$1,000

  • Workflow mapping & integration audit
  • Build specification document
  • Fee credited toward build if you proceed
  • Required before any agent build

Standard Agent — $3,000–$7,500

  • Single-workflow automation
  • Up to 3 system integrations
  • Examples: lead qualification, content repurposing, reporting automation

Complex Agent — $8,000–$20,000+

  • Multi-workflow, multi-system automation
  • CRM integration & conditional logic
  • Custom triggers & API connections
  • Scoped after discovery session

Maintenance Retainer — $500–$1,500/mo

  • API monitoring & error handling
  • Workflow updates as needs evolve
  • Quarterly optimization reviews

AI agent development included in Ultra & Enterprise program tiers

Contact the Lab

Project-based fee

AI Bot Development

From $1,500 / project

One-time build fee · Optional monthly maintenance

Custom AI bots trained on your brand resources — deployed anywhere your team works, on any LLM platform.


Single Bot — $1,500–$3,000

  • 1 custom GPT or Gemini bot
  • Trained on up to 3 knowledge sources
  • Delivered via private link or iframe embed
  • 1 revision round included

Bot Suite — $5,000–$8,000

  • 3–5 related bots built around a use case
  • Examples: Sales Suite, Content Suite, Support Suite
  • Unified knowledge base across all bots
  • 2 revision rounds included

Maintenance Retainer — $300–$500/mo

  • Knowledge base updates
  • Prompt refinements
  • Performance monitoring
  • Keeps bots current as your brand evolves

1 custom bot included in Maximizer · 2 included in Ultra

Contact the Lab

← scroll to compare all tiers →

Feature Brand Foundations Brand Blueprint Brand Overhaul Single Bot Bot Suite Standard Agent Complex Agent
Pricing
Project fee $3,500 $7,500 From $15,000 $1,500–$3,000 $5,000–$8,000 $3,000–$7,500 $8,000–$20,000+
Optional monthly retainer $300–$500/mo $300–$500/mo $500–$1,500/mo $500–$1,500/mo
Discovery / scoping session Required $500–$1k Required $500–$1k
Brand strategy
ICP definition & segmentation
Brand positioning statement
Messaging framework
Tone of voice guide
Competitive landscape analysis
Brand archetype development
90-day GTM roadmap
Full brand audit & interviews
Visual identity direction
AI bot development
Custom GPT / Gemini bot 1 bot 3–5 bots
Knowledge sources trained on Up to 3 Unified base
Private link or iframe delivery
Revision rounds included 1 2
AI agent development
Workflow automation Single workflow Multi-workflow
System integrations Up to 3 Unlimited
CRM integration
Conditional logic & custom triggers
Ongoing maintenance retainer Optional Optional Optional Optional